Network Marketing For Dummies
For all the hype and hoorah, most MLMers make less than they spend on their businesss. and most of those who survive into Year Two make less than $500 per month.
That isn’t enough money to attract high-quality people. I doubt it’s enough to interest you, either.
So what can you do to stack the deck in your favor once you’ve caught the “MLM bug”?
Since the majority of networkers don’t make much money, the chances are pretty good that your sponsor is making less than $500 per month. Unless he or she is really savvy, they probably won’t know what to say when you tell them, “I’m not interested in knocking on doors or calling family members. I want to use the internet to build my business.”
Even though the internet has been used to sell everything from houses to horses, it has only recently become a viable tool for MLMers. Through to hard work and insights of a small group or really smart people, it is slowly becoming a reality. But the vast majority of network builders get into an MLM for the wrong reason–they used a product that helped them lose weight or save money, and now they want to tell other people about it.
You sponsor might be under the impression that the way to success in your business is to “sell a lot of product”. Nothing could be farther from the truth. Don’t misunderstand me: you NEED to represent a good product and a reputable company. Otherwise you’re going to spend a lot of time explaining why your product really doesn’t work very well.
If you want a clear conscience, you need to have a product you’re proud of and a company you can stand behind. The last thing you want is to discover–after you’ve devoted time and money to your business–that the product doesn’t work and the company is a bunch of shysters.You might find yourself uninvited to family get-togethers.
Your Product Is Not Important To Your Success! Products come and go. There’s a new weight-loss product every week.
There are two factors that attract people into your business. The first is the possibility of financial independence. The second is believing that you will help them succeed. The only way you can do that is if you have a simple system they can start to use right away so they have some instant success.
The primary reason for new distributors failing is that they don’t have a system to fall back on. The instructions they’re most often given didn’t work 50 years ago and they don’t work now. This is the age of the Internet, but not 1 in 100 know how to use it to build a network.
Yuck! Who wants to do that? (Actually, I know someone who LOVES to do that. Thank God for Caller ID. I can avoid his calls and not hurt his feelings!)
The internet would be a perfect tool for building a downline if there was a tool that was easy to implement, affordable, and duplicatable. The truth is, that’s out of the reach and skill level of the vast majority of people.
(If you’re a computer pro and you also have marketing skills I hope you WILL think about creating an automated downline building system. Let me know because there’s a huge market for a prospecting/recruiting system that non-techie types can use, and I’ll be the first!)
The best system I’ve found is a multi-part system. Part One is called Magnetic Sponsoring by Mike Dillard. Mike had some powerful insights into how people approach network marketing. He realized that most people simply don’t have the MINDSET to be successful and that mindset is fundamentally important. Not one MLMer in a hundred knows this vital piece. Magnetic Sponsoring teaches you how to quickly and easily acquire the right mindset.
Part Two is called MLM Lead system Pro, or “MLSP”. The first part, Magnetic Sponsoring, is all about adjusting and improving your thinking so that you have the right concepts and ideas firmly in place as you begin your business. MLSP is the actual “recruiting machine” that walks you through the buiding process, step-by-step.
I’ve been recommending Magnetic Sponsoring to my team and their response has been universally positive. If you’re new to the industry and still trying to figure out how to do “the right way”, I recommend you check it out by clicking the link in my signature.
After struggling to build his MLM for many years, John Zehr discovered a way to attract new distributors almost magnetically. He’s offering free training videos that explain the “Magnetic Sponsoring” techniques at his web site, free of charge. Grab a totally unique version of this article from the Uber Article Directory